Email Marketing Software & Services – Which One is the Best?

1 year ago  •  By  •  53 Comments

Over the years, I’ve played around with a dozen or so email marketing tools.

It’s become clear to me that there’s no one-size fits all solution when it comes to email marketing software. The best tool for you completely depends on what you’re looking to get out of your email marketing.

If, for example, you just need a tool to send out newsletters, GetResponse might be ideal. On the other hand, if you need a service that sends behaviour triggered emails to customers, Infusionsoft may be a better fit. Finding the right email marketing software all depends on what you’re looking for.

In this post, I’ve written a detailed review of six of the most popular email marketing services. For a quick summary and pricing comparison, I’ve created the following table.

Service Pricing* Free trial?
GetResponse $45 /mo 30 days Go to Website
Aweber $49 /mo 500 contacts Go to Website
Mailchimp $55 /mo 2,000 contacts Go to Website
Constant Contact $75 /mo 60 days Go to Website
Sendy $59 No Go to Website
Infusionsoft $199 /mo No Go to Website

* Pricing is based on 5,000 subscribers.

Email marketing software reviews

Below, I’ve reviewed each of the email marketing tools mentioned above in great detail. Admittedly, every solution has both upsides and downsides. I’ve tried to keep each review as neutral as possible, highlighting both the good and the bad.

GetResponse

GetResponse are an exceptional underdog in the email marketing space. In my opinion, they’ve built the best email marketing service for small to medium sized businesses.

While they may not have the legacy of Aweber, or the strong brand of Mailchimp, they probably have the best overall service.

There are a few things that I really like about GetResponse.

First of all, their newsletter designs look beautiful and are leaps and bounds beyond their competitors. They offer over 500 professionally designed newsletter templates to choose from, all of which are mobile-optimised straight off the shelf.

GetResponse

Secondly, their autoresponders and automation tools are amazing. While not nearly as powerful as dedicated marketing automation services like Infusionsoft, you can easily automate email campaigns based on whether subscribers buy a certain product on your website or sign up through a certain form.

Considering that GetResponse costs a fraction of what most marketing automation services charge, this is a huge bonus that I wasn’t expecting when I signed up for GetResponse.

Next up, GetResponse have extremely intuitive A/B testing functionality. By default, you can A/B test subject lines, email content, sending times, and the from field. This feature alone has enabled me to double my email engagement rates.

Get Response AB testing

GetResponse has a good API, making it easy to integrate it with plugins and other software platforms. We use the official GetResponse WordPress plugin to capture email addresses from our contact form and comments, as well as integrating it with our CRM system and reporting software.

One final feature worth mentioning is time travel.

Time travel enables you to set a universal time that your email campaign arrives in your recipient’s inboxes. In other words, you can schedule an email that arrives at 9am, regardless of whether the recipient is in London, Moscow, or Tokyo.

Get Response perfect timing

This is a life-saver if you have people from all over the World on your mailing list. Gone are the days where your email campaigns arriving at 2am in the morning!

There are a few things that I’m not particularly fond of with GetResponse. Firstly, their user dashboard is not as intuitive as it could be. While I’m used to it now, it did take a while having to Google “How to delete lists from GetResponse”, before I understood where everything was.

I also find their form builder quite difficult to use. Again, it’s fine once you get used to it, but initially it gave me a few headaches. That said, no email marketing service is perfect and out of the lot of them GetResponse is definitely my favourite.

In terms of cost, GetResponse are one of the most affordable email marketing services. Their pricing starts at $15/month and includes a 30-day free trial. This makes GetResponse more affordable than both Mailchimp and Aweber’s starter package.

Overall, GetResponse has my vote. If you want to give them a shot, you can sign up for a free trial here.

Sendy

If you’re after a ‘no frills’ email marketing tool, you may like Sendy.

After stumbling across Sendy on Twitter last year, I decided to give them a shot. I ended up using them for about six months before finally deciding to migrate all of Venture Harbour’s mailing lists to GetResponse.

For me, the main attraction to Sendy was the affordability and simplicity. Sendy is by far the most cost effective email marketing service, as they use Amazon SES (Simple Email Service) to send emails, which costs about $1 per 10,000 emails.

Sendy

The main advantage/disadvantage with Sendy, depending on your perspective, is that it’s a self-hosted tool. In other words, you have to install it on your website’s server and setup a subdomain like ‘email.yourdomain.com’. Here you will upload the installation files that you download from the Sendy website.

Thankfully, Sendy provides a detailed setup guide on how to do this. Their setup guide gives you easy to follow instructions on how to upload the files and connect your site to Amazon SES.

I’m not particularly technical, and I managed to get it up and running in about 25 minutes.

Another benefit with Sendy is that it’s easy to white label. This makes it a great choice for agencies or web design companies wishing to provide clients with an email marketing platform. You can also set the price your clients pay per email, so that you can earn a profit from your client’s email marketing, if you wish to do so.

One of the other key benefits of using Sendy is that you don’t have to mess around with double or even single opt-ins.

Because it uses Amazon SES to send emails, you have a lot of control over adding people to your list. Ideally, your subscribers should always opt-in, but sometimes this isn’t possible and other services like Mailchimp make this quite difficult.

The user interface on Sendy is extremely basic, but has everything you need for basic email marketing e.g. reporting, a campaign builder, and contact lists. Here’s a screenshot of the Sendy campaign builder:

Sendy create a campaign

The reporting dashboard is refreshingly to the point. While very limited, it contains everything you’d need to know to analyse the performance of a basic email marketing campaign:

Sendy email reporting

All in all, Sendy is a good choice for sporadic email marketers who don’t need any bells and whistles. There is a one-off fee to license the software ($59), but after you’ve paid this it only costs $1 to send 10,000 emails.

For Venture Harbour, we ended up moving to GetResponse quite soon after trying Sendy. The main reason was that, for the type of email marketing we do, features like automation and A/B testing is extremely important. For us, Sendy was way too limited.

That said, if you’re after a self-hosted email marketing service, or a cheap way to send a large amount of emails, it’s definitely worth considering.

Aweber

If for whatever reason you’re not impressed by GetResponse, I’d recommend looking into Aweber.

Despite looking a bit outdated, Aweber sits in a sweet spot of being cost effective and easy to use. It has all the important features you’d want, without being too feature heavy.

For those starting out, it has great reporting to help you learn what does and doesn’t work. Their email campaign creator is great at walking you through how to setup your signup forms and newsletters.

If you’re more advanced in your email marketing, Aweber has some good features, such as split testing. Split testing enables you to send different variations of a campaign to different segments of your list. This allows you to compare and improve your open and engagement rates.

They also offer auto responders, RSS-to-email, and a ton of third-party integrations. Perhaps their most useful integration is with WordPress. Their WordPress plugin enables you to add email signup forms to your website in a single click.

Aweber

The thing that I love about Aweber is that it’s so simple, yet still has everything you need to get the job done.

I’ve switched between Aweber and Mailchimp for some of my own projects several times. Despite Mailchimp’s slick design, I find the functionality and reporting of Aweber much better.

With Aweber, you’re not locked into any long-term contracts. Their pricing starts at $19/month, and allows you to send unlimited emails to up to 500 subscribers.

Aweber is a bit more expensive than GetResponse. Although only by $4/month, so it’s really a matter of preference.

Mailchimp

For years, I used Mailchimp to manage the email marketing for TheMusiciansGuide.co.uk, a site I ran with about 12,000 email subscribers. As Mailchimp got bigger, they introduced a lot of features that, in my opinion, have made it quite difficult to use for serious email marketing.

Mailchimp

The major downside with Mailchimp is that subscribers must double opt-in. You can, of course, import subscribers without them having to opt-in. For anyone new, though, Mailchimp forces them to opt-in via both a web form and confirmation email.

This meant I was losing about 15% of subscribers who were signing up on the website but not confirming their email address.

The other thing that is not so great about Mailchimp is the homogenisation of their email templates. Because so many marketers use Mailchimp, their newsletter templates look familiar. While you can customise these, they somehow always have that Mailchimp newsletter look!

One thing that I think Mailchimp do particularly well is their API. Their integration capabilities with other services is quite extensive. Whether you want to connect Mailchimp to WordPress, your CRM system, or proposal software, there’s a lot of support to do so.

If having a good API is important, then Mailchimp may be worth consideration.

The general functionality with Mailchimp is fine. Their user interface, reporting, and campaign manager is intuitive and easy to get the hang of. Mailchimp also offer two different pricing structures; pay as you go, and a monthly subscription.

This can be particularly useful if your email marketing is sporadic. When I used to run The Musician’s Guide, I’d often take a break from sending newsletters for months at a time. While more expensive per email, the pay as you go option saved a lot of money over the long run.

Mailchimp pricing

At $0.03 per email, that’s over 300x more expensive than Sendy.co.

InfusionSoft

InfusionSoft is an interesting option.

In some ways it’s wrong to compare it with services like Aweber and GetResponse, as it’s not just an email marketing tool. Infusionsoft is a full sales and marketing automation tool. Email marketing is just one of the many tools provided.

That said, it’d be naive to not feature Infusionsoft in this post. For many businesses, their platform is a complete game changer.

So let’s acknowledge the elephant in the room; InfusionSoft is expensive. Their pricing starts at $199/month, plus you have to pay for a kick-starter package that costs $1,999.

For most marketers and business owners, this is way out of budget. For some, though, this is a fraction of the return that Infusionsoft generates for their business.

InfusionSoft is a full CRM system, with marketing automation and eCommerce tools. So what can you do with InfusionSoft that you can’t do with other tools reviewed here?

In short, you can automate your sales and marketing based on customer behaviour.

Infusionsoft

I was speaking to a friend recently who was telling me that his company created a virtual sales person on Infusionsoft. Bruce, as they named him, keeps in contact with thousands of customers for them. He checks in every few weeks with different messages depending on what each customer has or hasn’t done.

For example, if someone adds a product to their shopping cart but doesn’t checkout, an email can be triggered reminding them to complete their order.

Perhaps you want to automatically send discount coupons to customers on their birthday? Or, maybe you want to create funnels that turn your non-paying subscribers into customers. With Infusionsoft this is all possible.

It’s a complex tool that’s as powerful as it is addictive. The biggest complain I hear from Infusionsoft customers is that you can spend days creating sequences!

If you’re interested in learning more, we’ve written a more in-depth review of Infusionsoft here. In general, Infusionsoft only becomes a good investment when you’re turning over at least $150k per year. It also only really makes sense if your business revolves around selling products online.

If you’re just starting out with email marketing, InfusionSoft is almost definitely not the right fit.

Constant Contact

I’ve never been a fan of Constant Contact, as I find their user interface a bit dated, and their overall service very mediocre. That said, it’s been 3-4 years since I’ve used their service on a client and it does appear that they’ve picked their game up somewhat.

Constant Contact

Constant Contact’s selling point used to be that they were the most cost effective solution. Many of our clients used them because they were free (in return for including a Constant Contact logo at the bottom of every email).

It seems that’s changed, as their prices are now quite expensive relative to some of the other options.

Constant Contact charge $50/month for 2,501-5,000 subscribers. To put this into perspective, GetResponse only costs $25-$45 for this amount of subscribers.

In my opinion, Aweber and GetResponse both have better integration capabilities, reporting, and templates. So, it’s hard to understand how Constant Contact are justifying their extra cost.

That said, Constant Contact do have a few interesting features worth mentioning. First of all, they offer every customer a personal marketing coach to assist with any questions or problems you have.

For first timers, email newsletters and auto responders can be quite a challenge to set up, so I can see how this is quite a valuable feature.

Constant Contact appear to be creating a one-stop shop for marketers. With event registration tools, feedback forms, and surveys, it looks like they’re branching out.

This is a brave move, considering that there are excellent free tools like Eventbrite and Survey Monkey.

In general, I find Constant Contact’s offering just a bit too dull. There’s no clear USP or compelling reason why I’d use them over competing services.

In Summary

There are dozens of email marketing services out there. The six we’ve reviewed are just what I consider to be the main contenders for small to medium sized businesses.

I don’t believe that there’s a one size fits all solution when it comes to email marketing, so you need to weigh up your requirements.

The cheapest email marketing software
The cheapest option for email marketing is without a doubt, Sendy.co. Sendy is approximately 100x cheaper per email than the other services reviewed here. It’s by far the most cost effective way to send bulk email. The only considerations are that it needs to be installed on your web server, and the functionality is very basic.

The best email marketing software for entrepreneurs & small businesses
For most entrepreneurs and small businesses, I’d recommend GetResponse.

For businesses that need a full email marketing automation system, I’d recommend InfusionSoft. It’s certainly not the most affordable option, but for a good reason. The automation capabilities can save you days of repetitive work, while lifting your conversions.

Generally, if you’re still undecided, I’d recommend giving GetResponse a shot. If you’re looking for something basic and are technically savvy (and have access to your server), then Sendy is worth a look at. If you run an eCommerce website that turns over at least $150k, then Infusionsoft may be worth the investment.

I hope that’s helped – if you have any questions then feel free to post in the comments below, or contact us here.

Image Credit: Johnny Hughes

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Comments 53

  1. Sendy does fully support Autoresponders and have an API. :)
    • Cheers Ben, i've corrected this. I didn't come across either when I was playing around with Sendy - must not have been looking hard enough!
      • Being Sendy users ourselves, we were also little bit disappointed with the limited reporting options offered by the app. So we built an extension which will help you to build dashboards, per-list reports, calculate conversions, etc.
  2. If you’re tired of the same old ninja stars and nunchuks, I’ve uncovered 5 email marketing tips to add to your arsenal.
  3. Roman Apeiron
    I want recommend Newsletter Plus Software. This software provide multiple smtp solution. I can choose specific smtp server for sending (each my campaign) from all my smtp servers. It supports Amazon SES API and has beautiful drag & drop campaign editor. They release new versions very often and constantly surprise me with new functionality.
  4. A very useful summary, thanks Marcus. I've had some success using Mailchimp in the past although eager now to try others services. I found MC relatively easy to use and navigate once I understood some of the terms relating to (all) mailing lists such as auto-responders, lists, groups, A/B testing. One positive for mailchimp is I found their guides/tutorials very good. I'm in the process of expanding and evaluating services such as Aweber on another site and interested in other providers too. Two questions: 1. With any of these services are you able to manage multiple sites/lists of subscribers under one account, even if those lists/subscribers/topics are unrelated? 2. Any thoughts on Feedblitz as I see people starting to use that service now too? Thanks for the very insightful evaluation.
    • Thanks Rob! Mailchimp are pretty good - probably one of the most intuitive services to use. The main disadvantage is their double opt-in, which results in losing ~20-30% of people who go to sign up to your mailing list but don't confirm in the email. I'm pretty sure that all of the services reviewed let you manage multiple sites under one account. Aweber, Mailchimp, Sendy, and Get Response definitely. I haven't heard of Feedblitz - just looking at their website now. Appears that they're a Feedburner replacement specialising in RSS-to-email (sending your blog subscribers an email about latest posts). Their pricing looks a bit steep (considering Feedburner was free) - so I'd probably choose Mailchimp or Aweber over them? That way you can message up to a few thousand people free of charge. Hope that helps!
      • Hey Marcus, George from Sendicate here. We're an email newsletter web app that aims to fix the current complex on boarding and newsletter sending process. We also allow single-opt in on lists if ya want :) Got RSS to email and all the bells and whistles too, we just try and make the user flows simple. Check us out. Cheers, George
  5. Useful Summary about email services. I personally use Mailchimp because its all free and as I am a newbie I didn't have much experience. This article will help me in surity. I am going to give a try to the rest of services and share my experiences with this blog. :) I also like SendinBlue as it offers free SMS Campaign. You can check the full review : http://aktutorials.net/blogging/sendinblue-vs-ininbox-email-marketing-service/
  6. Carlos Aguilar
    Thank you for the lists of services, there is https://www.sendinblue.com/ which has a monthly plan starting from $7 per month, Cloud, and free account
  7. Jason Millen
    Really well written post Marcus! It'd be great to hear what some of the email marketing software providers have to say in response to this review and what *they* consider to be their strengths over the competition. Out of interest have you come across SendBlaster or Vertical Response? My company trialed SendBlaster a while back and I remember being quite impressed with the overall ease of use. Vertical Response was the other one we looked at which we'd heard good things about but ended up not going with for some reason or another. Would love to hear your thoughts on them if you've come across them before.
    • Thanks Jason I agree, it'd be great to hear from some of the guys in the space to know what differentiates them in their view. As for SendBlaster and Vertical Response, I've definitely come across VR in the past but not sure about SendBlaster. The name rings a bell but I can't think where from, and from their website it doesn't look like one that i've used. Vertical Response looks interesting - although again I can't quite figure out what really separates them from the other more popular services.
  8. I dug Aweber and getresponse when I used them. Smart post Marcus! Now I use my gifting club's email service, and have moved a bit away from email marketing. But overall helpful read here and a must for most marketers.
  9. Malonie Carre
    I have very few mail customers but would like to get started on this. If I use mail chimp to get my first 2000 email addresses over the next year or so ( obviously for free! ) can I then migrate them into Get Response when I am ready to start paying a monthly fee? I am a musician so it is more for my fans than for selling.
    • Of course - I did a similar thing when I was building the newsletter for TheMusiciansGuide.co.uk. It's relatively easy to export and import between the various email marketing services, so you should be fine. Have you looked into Radio Airplay or FanDistro? They're both really good tools for collecting the email addresses of fans that like your music. I remember reading a case study that Brian Hazard of Passive Promotion / Color Theory wrote where he got thousands of fan email addresses using Radio Airplay.
      • Thank you, You just gave me a very cool tip! Great article, I will look up The MusiciansGuide too!
  10. Panos
    Let's keep in mind that these are all different cases: - Desktop-based email marketing software (installed on your personal computer). - Serviced model or Saas (like MailChimp and others presented here). - Self-hosted (installed on your own server like Email Marketer and nuevoMailer). - Hybrid: self-hosted using 3rd party SMTP relay services (quite trendy lately). There is no one-size-fits-all solution. Each model has pros and cons. Low-mid volume, occasional senders and not so technically literate users will probably do better with the serviced model (or a desktop based solution). Medium to heavy users are more likely to go for a self-hosted solution and usually the hybrid approach.
    • Hi Panos, That's a good breakdown of the different types of email services. I aimed this post at the large majority of people who would just be looking for a Saas service like Aweber or GetResponse, but you're right that there are many alternatives.
  11. James Calain
    Marcus, Thank you for this article, it's been a great help for our company while we're in the process of moving to a different ESP. I wondered, what are your thoughts on solutions like Mailigen, Vertical Response, Mad Mimi, and Campaign Monitor? I know there's a never ending list of possible email software companies that you could compare, but these ones in particular interested me as they seem to offer many similar services to those that you mentioned. Have you come across them before, and if so would you advise using them over GetResponse? Another question I had was to do with email delivery rates. Do you know of any way to gauge the quality of an email marketing software company's delivery rates before becoming a customer and running your own test? I'd love to see a comparison like this post focusing on quantitative metrics like that. Perhaps an idea for a future post? James
    • Hi James, I've heard of several of the providers you mentioned, but I haven't used them on any projects so I can't really comment. From a quick browse of their websites they all look fine, but nothing jumps out at me in terms of a unique proposition. In terms of delivery rates, I know there are websites like SenderScore, which provide some information on delivery rates, but it's good to remember that those numbers are never static. If a company like Infusionsoft upgraded their servers, or changed the IP address that they send mail from, the stats would immediately become outdated. Similarly, it's probably worth taking any numbers provided by the email services with a pinch of salt, as they're more than likely to be a little bit on the generous end of the spectrum. In my experience, it's not something you really need to worry about unless you're sending 100,000's of emails per month, as the difference it makes is very minimal. Hope that helps, Marcus
  12. Kevin
    Great timing, Marcus. I signed up for free trials with Mailchimp, GetResponse and Aweber about a week ago and was just doing some research to confirm my thoughts. I agree with you that overall GetResponse are the best of the bunch. However, I did find that Mailchimp's UI was way better and easier to use. It's just a shame that they force you to jump through hoops with double opt-ins, and their payment structure was a little bit off putting. What I'd like to know is whether any email marketing software provider allows you send emails that look identical to if they were sent from Gmail. I find that the best newsletters are those that look like it came from a friend. If only Mailchimp or Aweber didn't force their logos and HTML style in every campaign I imagine they'd get way better open and click through rates. Do you know of any services that do this?
    • Hi Kevin, It sounds like you're after plain-text email campaigns, which all of the services reviewed above offer as standard. Instead of creating a HTML campaign, you should be able to select plain-text from a drop down menu and go from there. That should disable all of the logos, and formatting that give emails the 'newsletter template' look. Marcus
  13. Alistair Coe
    Really good information, thanks for the comparison Marcus!
  14. Maura
    Highly descriptive article. Will there be a part 2?
    • Thanks Maura - I don't think so. If anything changes I'll most likely just update this post.
  15. Peter
    Great review Marcus! I'm currently looking for an email marketing service for a mailing list of about 80,000 subscribers. I run an information product business in the fitness industry with a large number of customers buying our ebooks and online courses every day. I'm particularly interested in GetResponse, although I'd be keen to hear your thoughts on the flexibility of their service for creating autoresponders, and integrating with a checkout service (we use WooCommerce). I see that you've recommended Infusionsoft, which I was also looking at. Do you have any strong opinions on which one would be better for our kind of business?
    • Hi Peter, It really depends on your budget and how much automation you need. GetResponse would be a great pick, although their automation is quite limited at the moment. For example, you can setup standard autoresponders, and autoresponders based on behaviour such as "opened previous email", but it's very hard to separate customers from non-customers etc. With Infusionsoft (or other marketing automation alternatives like Ontraport, Marketo, Pardot), you'd have a lot more flexibility with automation, but that may be overkill depending on what you're looking to do. The main thing to consider is that Infusionsoft starts at $199/month + a one-off $2,000 fee for a kickstarter package. Realistically, you'll likely end up paying $300-$400 per month for one of their more advanced packages. GetResponse is $450/month for 100,000 subscribers. In terms of integration with Woocommerce, i'm pretty sure you'd have more luck with Infusionsoft. It looks like they have a plugin called 'InfusedWoo' in their app marketplace here: http://marketplace.infusionsoft.com/app/infusedwoo Hope that helps, Marcus
      • Peter
        It sounds like Infusionsoft is probably the direction we need to head in. If it's more affordable than GetResponse and has better automation, then it's a bit of a no brainer. While we don't need full blown automation, it's important for us to be able to send different campaigns to customers based on whether they have/haven't bought certain other products. Based on what you've said, and what I gather from their website, this seems out of GetResponse's depth. Thanks Marcus, I appreciate the advice.
  16. Nina Thompson
    This is so helpful! We've been using an old school bespoke email program at our company for years and have finally come to the realisation that we need to enter the 21st century! One question - do you know how easy it would be to connect a tool like Aweber or GetResponse to a customer database? We would hate to lose our list of customer data during the move, so that's a big concern for us.
    • Thanks Nina, sounds like a much needed upgrade ;) Do you know whether your current email service allows you to export subscribers? If so you should be fine. All of the email marketing tools reviewed in this post allow you to import subscribers from a CSV file, so providing you can get all of your existing subscribers into a spreadsheet you'll be absolutely fine. Marcus
      • Nina Thompson
        I think so. I'd need to take a closer look but I'm sure you're right. Thanks for the help! Nina
  17. David Reed
    I'm currently looking for a hosted email marketing service that offers SMS services and integrates with Salesforce. We have a customer database of over 250,000 users and need to be able to send them SMS messages as well as emails at roughly the same time as appointment reminders. I've spent a long time looking at the different options, and there doesn't seem to be anything exactly what we're looking for (without requesting customisation), but before I give up hope I wondered whether you knew of anything?
    • Hi David, Check out Pure360 - from their website it seems like they have both SMS services and integration with Salesforce. I can't vouch for their service as I've never used it, although I did used to live about two minutes from their offices in Brighton! The other option would be something like Infusionsoft. I'm pretty certain that they have SMS functionality, and would be very surprised if they didn't integrate with Salesforce. Hope that helps. Marcus
  18. Fantastic article Marcus. Really enjoyed this detailed post. After reading this I think I will move to and try out Ontraport! Nathan
    • Marcus Taylor
      Thanks Nathan, Ontraport's awesome :)
  19. Kelly
    Great post Marcus, I've always been a mailchimp user myself, and I have to say I really like their UI but I'm always open to new options. I've dabbled in a couple of the other email marketing providers like Pure360 - but find them so clunky and annoying to use (despite them looking really pretty and having great templates) that I always end up going back to good old mailchimp. I haven't used GetResponse yet, I'll give their free trial a shot :)
    • Marcus Taylor
      Thanks Kelly, Mailchimp have definitely come a long way with their UI over the years, it's just their service that hasn't caught up ;) I haven't had the chance to play around with Pure360 as much as I'd like, but I've heard the same things echoed by several friends who use their service. Looking at their client list, I think they're more aimed at large companies though.
  20. fSheppard
    I really enjoyed this article but could anyone tell me a little bit more about MPZMail? It's not on this list, however I know a fair few people who are moving from MailChimp. I've had a look around and it seems to be pretty good.
  21. Marcus Taylor
    @Frank - I've never heard of them, and a quick Google search for your name + MPZ Mail reveals you promoting them on Quora. I'm not sure why you'd ask for more information on them if you're already a user recommending them to others? Are you affiliated with them by any chance?
  22. Hi Marcus, Thanks for the article, it was also interesting and inspiring to see your other ventures in diverse fields. Would like to connect 1:1 in the near future. Meanwhile, even I had done a similar comparison as I myself handle email marketing for my organization. Do check it out as well as for the readers of the blog since it covers 2 additional players. Cheers, Karan
    • Marcus Taylor
      Hi Karenpreet, you're welcome. I took a look at your comparison - good work. More than happy to connect anytime if you want to drop me an email. Marcus
  23. Meera
    Hi I am new to direct email marketing. Sendy looks like a good pick based on this post. Thanks, Marcus for this article. Just a question, is it possible to export back only the delivered emails back to our database or via a .csv file.
  24. Tony Hoang
    Great review Marcus! Have you looked into contactpigeon.com? They are a new e-mail marketing platform that offers data driven campaigns with thorough segmentation and automation features.
  25. Sneha
    Thank Marcus, the summary was a great help.
  26. Afroz Siddiqui
    If you want cheap, easy and something you can grow with, I recommend MailChimp. You can even start out free with them. Later, if you decide to change platforms, it’s relatively easy to transfer your list.
  27. You may add one more email marketing tool for small business. Mailerlite has 30-day free trial and prices start from USD99/year.
  28. Hello Marcus! Can you look at the publigator.com? I've been developing this script for the last 10 months. Now in alpha/beta mode. There is also demo available.
  29. Neil Foss
    Hi I found a new company called BuzzPortal with a great email tool amongst a suite of marketing tools that also includes Facebook, Twitter, SMS texting, audio and fax. I know fax is old school but maybe some people still want it? The level of reporting and campaign management is great, it's easy to use and you can get a free trial.
  30. Susan
    The best place I found for email campaigns and online PR was capzool.com. I started with email blasts, and now I use it for social media, press releases, and a few other things. I find it easy-to-use and relatively inexpensive. You should give it a try.
  31. Mark
    I have a database of 2000 emails that I have marketed to for some time now from a pop 3 email without using a service. I imported it to mail chimp and it wants a double opt in. How can I bypass that. Once I start using mailchimp then people can easily unsubscribe if they don't want the email.
  32. Freddie
    Is it true that only http://www.getresponse.com and http://www.campaigner.com have the ability to use multiple administrators on one account?

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