Recent articles by Marcus Taylor

target audience Marketing

Target Audience: The Art & Science of Finding Your Ideal Buyers

Learn the 4-step process to finding your target audience. Discover the steps most marketers miss and uncover key findings.

How to Implement Agile Marketing Marketing Ops

How to Implement Agile Marketing

63% of CMOs say traditional advertising is dying. Is your business flexible enough to change? If you aren’t using Agile Marketing, then probably not.

marketing budget Marketing Ops

Marketing Budget: The Complete Guide

You know you need a marketing budget, but you don’t know where to start. Our in-depth, step-by-step guide gets you started with your robust budget today.

go to market strategy Marketing

The Ultimate Guide to Building a Go-To-Market Strategy

Don’t market your new products without a clear roadmap to success. Our ultimate guide outlines 7 steps to building a winning go-to-market strategy.

Marketing

10 Business Planning Software Solution Compared

We compare the top business planning platforms head-to-head, so you can choose the right tool for your business.

Marketing

The Best Sales Enablement Tools Compared [20+ Apps]

Making sales is hard. From content management to conversation insights, these sales enablement tools should help your reps to hit their quotas.

Marketing

10 Social CRMs & Apps Compared

Check out our top 10 picks for the best social CRMs for your business. Get a detailed look at features + pricing and review our social CRM comparison chart.

Marketing

The Best Social Media Management Tools [16 Apps Compared]

From posting content to tracking likes, these social media management tools can help you build an audience for your startup or small business.

Lead Nurturing

14 Best CRM Software for Small Businesses

We compare the top small business CRMs head-to-head, so you can choose the right tool for your business.

Applicant Tracking System Comparison Product Reviews

15 Best Applicant Tracking Systems (ATS) in 2023

We test, rank and compare 15 leading applicant tracking systems (ATS) for startups and small businesses.

Lead Generation

10 Best ABM Tools & Platforms in 2023

We compare the top ABM platforms head-to-head, so you can choose the right tool for your business.